OUR PRIVACY POLICY – OVERVIEW
- WHO WE ARE
Our company name is SCREEN FUTURE SRL. We act as Data Processor of and are responsible for how your personal data are processed and protected.
- FOR WHAT PURPOSES WE USE YOUR DATA
We will use your data (whether collected online or in person) to deliver after-sale support, answer your questions and, if you wish, send you customised communications.
- WHY WE USE YOUR DATA
In some cases, the legal basis for processing your personal data includes complying with law and contract requirements and obligations. We need to process your data to ensure proper performance of the agreement entered into with you when you purchase our products or use our services. Other legal bases for processing may include our interest in answering your queries or the consent you may give us, among other things, to send you our newsletter.
- WHO WE SHARE YOUR DATA WITH
We will share your data with the service providers who help us or support us in the pursuit of the aforesaid purposes, such as independent contractors with whom we have executed a specific agreement and who may be established within or outside the territory of the European Union. Compliance with privacy regulations will, however, be ensured at any time.
- YOUR RIGHTS
You have the right to access, rectify or erase your personal data and lodge a complaint with the Supervisory Authority governing the protection of personal data at any time. You may also exercise other rights such as the right to object to the processing of your data by us or the right to portability, as explained in further detail below.
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You are kindly requested to review our full Privacy and cookie policy below so that you may gain a better understanding of (i) how we use your personal data and (ii) your rights in respect of your personal data. In this Privacy and cookie policy you will find all the relevant information covering our use of the personal data of our customers and users, regardless of the channel or means (online or in person) you use to interact with us.
- THE DATA PROCESSOR OF YOUR DATA
The Data Processor of your personal data is:
SCREEN FUTURE SRL, with registered office in in Brescia, Via Gaetano Bargnani, 7 fiscal code and number of company’s register of Brescia 03764290981, share capital Euro 500.000,00 represented by the authorised representative pro tempore (“SCREEN”) has devised the policy described in this communication to explain how we collect and use the data we obtain about you and your rights regarding you personal data.
- WHY WE PROCESS YOUR PERSONAL DATA
Depending on the products or services you plan to use from time to time, as stated above, we will process certain data rather than others. In principle, the following data will be processed, depending on the specific circumstances:
Your identity data (e.g. first name, last name, language and country from which you interact with us, agreement details, etc.);
Connection, geolocalisation and navigation data (e.g. if you interact with us using your cellular phone);
Commercial information (e.g. if you have subscribed to our newsletter);
Data concerning your tastes and preferences (e.g. if you use our social pages).
Please bear in mind that when we ask you to provide your personal data to us to allow you to use some of our services, some fields will be marked as required because we need these data to deliver the service or product you requested and to enable you to access the requested function. Therefore, these data are needed to ensure that we fully meet our obligations arising from the agreement we entered into with you or to comply with our obligations pursuant to the provisions under the applicable laws or regulations. Failure to provide such data may prevent you from being registered as a user or receiving such services or products or using the requested function.
Depending on the services, products or functions you may request from time to time, your personal data will be processed for the purposes as outlined below.
PURPOSES OF PROCESSING
- Performance of purchase or service agreement.
This purpose requires your data to be processed as shown below:
Contacting you to send you updates and information about the products or services you purchased.
Managing any returned items after purchase and managing enquiries regarding the availability of goods.
- Fulfilling your requests through customer support service channels.
We will only process the data strictly necessary to handle or fulfil your request.
- Marketing purposes
This purpose requires your data to be processed as shown below:
If you subscribe to our Newsletter and give your consent for marketing and profiling purposes, we will process your personal data to manage your newsletter subscription and send you customised information about our products or services by using different means of communication, including email or SMS.
As a result, please consider that this type of data processing requires your user or customer profile to be analysed in order to establish your preferences and, therefore, decide which products and services best suit your style when we send you such information. For example, based on your purchase and navigation history, we will recommend you products which, in our opinion, may be of interest to you.
You may cancel your subscription to our Newsletter at any time at no cost by accessing the “Newsletter” section of our website as well as by following the instructions given in each communication.
To launch promotional actions (e.g. to hold competitions or forward your list of saved items to the email address you specified).
Posting publicly shared pictures or images on our website or social network channels, subject to your explicit authorisation.
- Quality and usage analysis to improve our services
Please be aware that if you access our website, the underlying IT systems will, during the course of normal operations, collect some of your personal data, the transmission of which is implied in the use of Internet communication protocols. This information will not be collected for the purpose of identifying you, but may lead to your identification if, for example, is combined with other data held by third parties.
This category of data includes the IP address and domain name of your computer, addresses in URI (Uniform Resource Identifier) notation of the resources requested, time of request, method used to submit the request to the server, size of the file received in response, numerical code representing the status of the response provided by the server and other metrics related to your operating system.
We use these data solely for anonymous analytical and statistical purposes to monitor usage of our website and its smooth running. These data may be used to investigate and establish liability in the event of cybercrimes against the Services.
- Recruitment purposes
If you complete the “work with us” section on our website or send us your curriculum vitae, please be aware that your data will be processed for staff recruiting purposes only.
- WHAT ARE THE LEGAL BASES FOR PROCESSING YOUR DATA?
The legal basis for processing your personal data will also depend on the purpose of the specific processing procedure, as outlined in the table below.
PURPOSES OF PROCESSING
- Performance of purchase or service agreement.
We need to process your data to ensure performance of the sales or service delivery agreement we entered into with you.
- Customer support
We believe we have a legitimate interest in responding to your enquiries and requests for advice using the different contact methods available. We feel you will also benefit from the processing of such data insofar as it allows us to provide you with appropriate support and to answer your questions appropriately.
If you contact us, specifically for matters regarding your order or the product/service you purchased, then processing will be required for the purposes of sales agreement performance.
If your request relates to the exercise of the rights as shown below or complaints pertaining to our products or services, then the legal basis for the processing will arise from the need to comply with the obligations we are required to meet under applicable law provisions.
- Marketing
The legal basis for processing your data for marketing purposes lies in the consent given by you, such as when you accept to receive commercial information or when you give your consent to participating in promotional activities or having your pictures posted on our social network channels.
We will also use your consent for the purpose of associating your data with those posted on the social networks so as to show you customised adverts based on your tastes, habits and navigation patterns.
Subject to your consent, we may carry out profiling activities (creation of individual or group profiles) using the information we have about you (navigation patterns, purchase preferences and history) and the personal data you provided, such as age group and language, since we believe the processing of such data to be to your advantage as it allows you to benefit from a better user experience and access information based on your own preferences. If you give your consent for marketing purposes, we will be able to send you customised promotional communications.
- Usage and quality analysis
Subject to your consent, we may analyse website usage and the level of user satisfaction. This processing procedure will also prove to your own advantage as it aims at improving user experience and delivering a better quality service.
- Recruitment purposes
The legal basis for processing your data for recruitment purposes is the consent you give us when you complete the “work for us” section of our website or send your curriculum vitae.
- HOW LONG WE WILL RETAIN YOUR DATA
The retention period of your data will depend on the purpose of the underlying processing, as shown below:
PURPOSES OF PROCESSING
Performance of purchase or service agreement.
Your data will be processed to the extent as necessary to manage the purchase of products or to provide the services requested by you, including any returned items, complaints or disputes connected with the purchase of a given product or the supply of a given service.
Customer support
Your data will be processed to the extent as necessary to fulfil your request.
Marketing
Your data will be processed until you unsubscribe from our newsletter.
The data collected with your consent for profiling and marketing purposes will be retained for a period of 8 years, upon expiration of which they will be automatically erased or de-identified in a permanent and irreversible manner.
Usage and quality analysis
Your data will be processed on an occasional basis during a certain action or survey on quality or until your navigation data are de-identified.
Recruitment purposes
Your data will be processed for a period of 2 years.
- WHO WE SHARE YOUR DATA WITH
In order to achieve the purposes as listed under this Privacy and cookie policy we need to allow your personal data to be accessed by the companies belonging to our corporate group as well as third parties who help us deliver the services we provide to you, namely:
Companies distributing our products.
Financial institutions.
Insurance companies.
Technological service providers.
Logistic, transportation and delivery providers and partners.
Customer support service providers.
Marketing and advertising providers and partners.
Consultants and freelancers.
To ensure service efficiency, some of the aforesaid providers are based outside the European Economic Area in countries that do not provide the same level of data protection as the one provided by the European Union. In such cases, your data will at any rate be transferred with appropriate guarantees and in compliance with data security provisions:
Your personal data may also be accessed for processing purposes by our duly authorised personal. The relevant authorisation is issued based on the actual need to access your data for the discharge of the required tasks.
- YOUR RIGHTS TO THE DATA YOU PROVIDE
We will keep your personal data confidential and ensure that you will be allowed to exercise your rights.
You may exercise your rights entirely free of charge by sending us an email to privacy@screen.it, simply stating the reason of your request and the right you intend to exercise. If proof of your identity is deemed as necessary, we may ask you to produce a copy of a document certifying your identity.
More specifically, regardless of the purposes or legal bases under which we process your data, you are entitled to the following rights:
Obtain access to your personal data held by us and seek rectification, erasure, limitation of and objection to their processing if such processing is carried out in an automated manner based on consent or for contract performance;
Withdraw your their consent to the processing of your data at any time without affecting the lawfulness of the processing based on the consent given prior to any such withdrawal;
Lodge a complaint with the Supervisory Authority governing the protection of personal data.
- CHANGES TO THE PRIVACY POLICY
To the extent as deemed appropriate, we may change the information contained in this Privacy and cookie policy. In this case, we will notify you of such changes using different methods through our websites or by sending you an email if the changes have a significant impact on your privacy, so that you may review them, make your own considerations and, if appropriate, object to or cancel any services or functions. In any event, we encourage you to review this Privacy and cookie policy from time to time to see if any minor changes or improvements have been made, since the Privacy is available on our website at all times.